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Lindsay Morriss and George Albrecht Schneider Wines Tasting
September 16, 2011 @ 7:00 pm - 10:00 pm
Join us Friday, September 16, at 7 p.m., as we taste the wines from the renowned Weingut George Albrecht Schneider as presented by German wine expert Lindsay Morriss.
Lindsay Morriss joins us this evening from Rhode Island. Lindsay is an expert when it comes to German wine. She graduated in 2010 with a MBA degree in Wine Marketing & Management from the French Business School INSEEC Bordeaux. The topic of her MBA thesis was: “Raising the Profile of German Wines in the U.S. Market.” Lindsay argues that Germany should place more emphasis on promoting other grape varieties outside of Riesling when marketing its wines in the U.S., such as its abundant red grapes and white Pinots (Pinot Blanc and Pinot Gris). As part of her studies, Lindsay interned last fall at Weingut Georg Albrecht Schneider. She probably knows this winery and its wines better than anyone else in the U.S.
Weingut Georg Albrecht Schneider has been exporting wine for over 30 years and is no stranger to the German wine scene in the U.S. Today, about half its total production is exported, of which 70% goes to the U.S. and the remainder to Japan. The estate cultivates 37 acres of premium vineyards situated along the Rhine River that are planted with over ten grape varieties (52% Riesling; 17% Müller-Thurgau; 8% Silvaner; 8% Pinot Gris/Blanc; 8% red wine varieties; 7% other). You may have already met Ulrike Schneider in Washington D.C., where she regularly comes once or twice a year to present her family’s wines. With vineyards situated on Nierstein’s acclaimed “red slope,” Georg Albrecht Schneider counts as one of Germany’s leading winemaking estates.
Our Board member Christian Schiller, who had met Lindsay at Weingut Georg Albrecht Schneider while she was interning there, recently revisited the winery and took some pictures that he will present during the tasting.
Check out Christian Schiller’s excellent recap on our event!
Lindsay Morriss joins us this evening from Rhode Island. Lindsay is an expert when it comes to German wine. She graduated in 2010 with a MBA degree in Wine Marketing & Management from the French Business School INSEEC Bordeaux. The topic of her MBA thesis was: “Raising the Profile of German Wines in the U.S. Market.” Lindsay argues that Germany should place more emphasis on promoting other grape varieties outside of Riesling when marketing its wines in the U.S., such as its abundant red grapes and white Pinots (Pinot Blanc and Pinot Gris). As part of her studies, Lindsay interned last fall at Weingut Georg Albrecht Schneider. She probably knows this winery and its wines better than anyone else in the U.S.
Weingut Georg Albrecht Schneider has been exporting wine for over 30 years and is no stranger to the German wine scene in the U.S. Today, about half its total production is exported, of which 70% goes to the U.S. and the remainder to Japan. The estate cultivates 37 acres of premium vineyards situated along the Rhine River that are planted with over ten grape varieties (52% Riesling; 17% Müller-Thurgau; 8% Silvaner; 8% Pinot Gris/Blanc; 8% red wine varieties; 7% other). You may have already met Ulrike Schneider in Washington D.C., where she regularly comes once or twice a year to present her family’s wines. With vineyards situated on Nierstein’s acclaimed “red slope,” Georg Albrecht Schneider counts as one of Germany’s leading winemaking estates.
Our Board member Christian Schiller, who had met Lindsay at Weingut Georg Albrecht Schneider while she was interning there, recently revisited the winery and took some pictures that he will present during the tasting.
Check out Christian Schiller’s excellent recap on our event!
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